MedCity Influencers

Reinventing the Healthcare Sales Process | Interview with Rashaun Sourles | President & CEO of Qualtrx

Is Qualtrx on the verge of revolutionizing the relationship between vendors and healthcare providers? After interviewing Rashaun Sourles, I’m buying into his vision. Why? Because just as Rashaun learned during his days at Johnson & Johnson, the sales process within the healthcare space is becoming more and more inefficient. Healthcare providers are busier now more […]

Is Qualtrx on the verge of revolutionizing the relationship between vendors and healthcare providers? After interviewing Rashaun Sourles, I’m buying into his vision. Why? Because just as Rashaun learned during his days at Johnson & Johnson, the sales process within the healthcare space is becoming more and more inefficient. Healthcare providers are busier now more than ever. Vendors are losing access to these providers everyday. Physicians are not necessarily the customers any longer as more and more hospitals are buying up physician practices. The problems that lead to this inefficiency go on and on. So, what’s the answer? Perhaps it’s Rashaun’s idea of a social network with a healthcare twist. Through an online marketplace, Qualtrx bridges the gap between buyers and sellers, empowering caregivers to control the dialogue with their vendors in an effort to focus all exchanges on clinician-defined needs. Listen to the interview and learn how Qualtrx may just be the next Twitter for the healthcare space.

WHO IS RASHAUN SOURLES?

Rashaun Sourles is the President & CEO of Qualtrx. Rashaun spent 7 years with Johnson & Johnson, most recently as an Account Manager in teaching hospitals and integrated health systems across the midwest. In his time with J&J, Rashaun earned the President’s Circle designation, putting him in the top 10% of J&J representatives worldwide based on sales. Rashaun graduated from Northwestern University in 2004 with a BA in History. He is currently an MS candidate in the Learning & Organizational Change program at Northwestern University.

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IN THIS INTERVIEW, WE DISCUSS:

  • Can Qualtrx replace the role of a healthcare sales rep?
  • Rashaun’s successful sales background with J&J and how the idea of Qualtrx was born.
  • How Qualtrx is bringing healthcare providers and vendors together by stripping down barriers and increasing efficiencies.
  • Qualtrx faces 2 challenges: 1) The “we’re afraid of social media” issue and 2) The “privacy of data” problem.  Find out how Qualtrx is overcoming these obstacles.
  • How Qualtrx allows healthcare providers to rate vendors and the importance of this feature.
  • The scalability of Qualtrx.
  • What’s next for Qualtrx?
  • Why Rashaun believes listening skills are vastly underrated.
  • And much, much more!

LISTEN TO THE INTERVIEW:

Reinventing the Healthcare Sales Process

CONNECT WITH RASHAUN SOURLES:

Rashaun Sourles is the President & CEO of Qualtrx.  Qualtrx was recently chosen to take part in the inaugural program for Project Skyway, Minnesota’s first tech accelerator.  You can connect with Rashaun via LinkedIn or follow Rashaun on Twitter.