By the time I post this @MedtronicCEO will likely be following many more people.
But for now I am happy that Omar Ishrak, who has created quite a stir by tweeting on a new Medtronic CEO account, is following @medcitynews, my employer’s official Twitter account among 11 people he is following.
Here are the 10 other Twitter accounts he’s connected with during his first 24 hours in healthcare social media.
Why Pharma Companies Should Look To Social Media For Better Patient Insight
Healthcare decision-makers, especially at pharmaceutical companies, must prioritize patient input. Data collected from social media listening is a significant step in the right direction.
@MassDevice: a Boston-based online publication covering the medical device industry.
@FierceMedicalDev: a Washington, D.C.-based site that curates news about the medical device and diagnostics industry.
@JonKamp: Apparently the medical device industry reporter for Dow Jones Newswires. But he’s never tweeted.
@Loftus: Peter Loftus, a Dow Jones Newswires reporter covering pharma.
The Healthcare Payments Industry Faces a Perception Challenge
Healthcare payments are no longer about transactions. It’s about controlling the revenue cycle. And increasingly, that control is not sitting with ISOs.
@ChrisSnowbeck: Christopher Snowbeck, a health reporter for the St. Paul Pioneer Press.
Plus, he’s following five Medtronic Twitter accounts: @MedtronicANZ, @Medtronic_CRDM, @Medtronic_CV, @Medtronic_News and @HeartRescue (Medtronic Foundation)
Come on Omar, give a poor journalist an ego boost and follow me at @aparmarbb. I can direct message you in Bengali – the national language of the country of your birth: Bangladesh.