JumpStart Ventures, the non-profit that invests in and partners with innovative, early-stage companies in Northeast Ohio, announced an investment commitment of $250,000 in MedCity Media, formerly MedCity News. The Cleveland-based company, which has provided digital content to healthcare stakeholders since 2008, has developed a new media model that includes custom content generation and news syndication.
MedCity Media’s expanded but still industry-centric media model creates timely, relevant, high quality content for those with a vested interest in healthcare. It also provides other outlets with syndicated content already being generated by MedCity News. In 2010 the market for content creation reached $35 billion in North America, with healthcare alone accounting for up to $4 billion.
The startup already has more than 30 custom content clients both in and out of its current demonstration markets of Cleveland, OH and Minneapolis/Saint Paul, MN. The JumpStart Ventures funding will help MedCity Media expand its reach in content creation beginning with the launch of two new demonstration markets, the first of which will be in the Raleigh-Durham areas in North Carolina.
“This is a fast-growing startup that’s developed a unique media model,” said Lynn-Ann Gries, President of JumpStart Ventures. “By having a laser focus on a very high-growth segment of online content and generating authoritative healthcare content, MedCity Media is truly differentiating itself from other content providers.”
“We’re very excited to be entering into another center of healthcare innovation and news with this funding,” said MedCity Media President and Co-Founder, Chris Seper. “This kind of strategic region-specific approach opens us up to regional audiences with a specific interest in healthcare news, national audiences who want to keep up on what’s happening in healthcare hotspots, and numerous healthcare entities in need of the highest quality content for their communications.”
This investment represents JumpStart Ventures’ 72ndinvestment in its 51stcompany.
JumpStart Inc. is a nationally-recognized non-profit transforming the economic impact of entrepreneurial ventures and the ecosystems supporting their growth. For more information, visit www.jumpstartinc.organd follow @JumpStartInc on Twitter.
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About MedCity Media
MedCity Media creates content for people who care about healthcare. The company serves the everyone’s-a-publisher world of modern media through three primary products: content services, which delivers made-to-order healthcare content of any kind to anyone who needs it; digital products such as MedCityNews.com, which publishes news, analysis and opinion focusing on key industrial capitals of healthcare; and a news syndication service that allows publishers to syndicate select MedCity Media content for their print, broadcast or digital publications.
About JumpStart Ventures
JumpStart Ventures invests in innovative, Northeast Ohio-based, early-stage companies that are positioned to excel in high opportunity markets. It guides entrepreneurs with high potential businesses down the path toward wealth creation by providing seed capital, experienced advisors, and a network of vital resources. JumpStart Ventures is the investment arm of JumpStart Inc., a non-profit transforming the economic impact of entrepreneurial ventures and the ecosystems supporting their growth.
